All Marketers Are Liars

By

Seth Godin

My rating:
8
/10
Read in March, 2020

Summary

A really interesting book from one of my favourite authors and marketers. Successfully explains the realities of brand-driven marketing in the 21st century. Repetitive at times, could be shorter but luckily it's not too long either way.

My Notes

Quotes

One Interesting Thing...

If you're the kind of person with a curious mind, you'll probably be interested in my weekly newsletter, One Interesting Thing. I promise it'll be the shortest, most interesting email you'll read all week. I aim to keep it under 200 words and make you raise at least one eyebrow while going 'Huh!'