Hi, I'm Will. I write things and put them on the internet.

Part autobiography, part instruction, part taste and opinion on how to write fiction well from one of the greatest writers of the 20th century.

Brilliant explanation of story and plot for writing fiction. Risks interpretation as advocating formulaic writing, but many classics fall into her interpretation of good story structure.

Tailored more to a VP/C-level global blue chip audience, but a useful read in advance of any promotion or new company transition.

There are two ways to see a bubble: either you study the numbers, or you find something that just doesn't feel right.

"Stop trying to hit me and hit me." —Morpheus

It's not absolutely crap, it's relatively crap. And it's a liberating feeling.